Traditionally, it has been believed that artistic expression and quantitative analysis cannot coexist. Our team approach, on the other hand, combines brand value strategy with an emphasis on data-driven performance. Our group uses both tried-and-true strategies and novel approaches to uncover untapped potential. To boost brand lifetime value (LTV) and revenue, we use creative brand basics across the whole performance funnel.
Your ability to reduce your CPA while simultaneously increasing your ROAS is directly correlated to the strength and recognition of your brand. We make use of quantitative measures that are essential to enhancing both your brand and conversion funnels, such as ad lift, brand recall, consideration, and buy intent. We don’t compartmentalise any marketing technique; rather, we consider branding as the seed that kickstarts development and performance as the water and sunshine that supports it. This allows us to take a more holistic approach to marketing.
Social Media Brand Management Tactics We Deploy
How Does The Management Of A Brand Work?
Even if your brand has been the target of victimisation, you can recover. Recover and tidy up the whole mess with our assistance. But handling unfavourable feedback is a far more serious challenge, as word of mouth about poor experiences can quickly spread.
Not very long ago, this was the reality for one business. Someone wrote a scathing review on them, making several baseless assertions. The reviewer remained anonymous, and the business said it did not know of any customers who had experienced the problems stated. They didn’t give it much thought at first, but now they wish they hadn’t. After being picked up by a single aggregator, the article quickly gained widespread attention.
When bad news about the company leaked to the press during a power struggle there, they began getting calls from friends and coworkers. This prompted the involvement of the state licencing board. A warning was given to them.
Furthermore, a large number of bloggers took the ball and ran with it. When searching for the company’s name on Google, almost 70% of the first three pages of results were critical. Sales were down drastically for them.
That’s when they came to us for assistance. Our damage management team worked really hard to restore their reputation. We did not “suppress” unfavourable evaluations of them on Google; doing so would have been unethical and may have resulted in their website being blacklisted.
Instead, we developed and pushed positive information about them on the internet in a methodical manner. Within 6 months, all bad review had vanished from the first three pages of Google search results. Their brand has been restored. And the company is now once again tremendously prosperous.
Social Media Brand Management Methodology
Social Media Branding Platforms
Pinterest is a great way to give your business a face and show your audience what goes on behind-the-scenes. In order to help you connect with your target audience and strengthen your brand’s reputation, our branding and marketing agency provides comprehensive Pinterest branding solutions. Our Pinterest marketing team can assist with anything from pin creation and Pinterest story implementation to account audits and the rollout of Pinterest advertising campaigns.
What Are the Advantages of Using Social Media Brand Management Services?
The Social Media Management Playbook
DOs
Determine the most effective marketing channels for using social media.
Make use of targeted social media advertisements.
Get your social media profiles in tip-top shape.
Maintain uniformity of brand presentation across all mediums
Review the outcome of the campaign.
Analytics should be used to fine-tune your social media efforts.
DON’Ts
Rip off your competitors social media marketing strategies just because they are popular.
Work without a strategy for promoting via social media
Approach the many avenues of social media marketing in the same manner.
Keep silent in the forums and comment areas.
Overly rely on various forms of automation.
Our Social Media Brand Management Services
Invest in Your Future With A Results-Oriented Social Media Brand Management Company
Develop a Brand Name That Is Recognized as a Leader in Your Industry While Increasing Profits